3 mins

Why Coworking Works

Written by
Carson Kipfer
Published on
August 18, 2025

Work is changing, and so is Hayward’s Main Street.

Across the country, remote workers are still searching for rhythm. For some, it is a laptop on the kitchen table. For others, it is roaming from coffee shop to coffee shop, chasing a good seat and strong Wi-Fi. The world of work has shifted, but most places have not kept up.

Hayward is different.

Here, the workday begins on the water or the trail. It winds its way through tall pines and ends on Main Street, where history and community have always converged. The Lumber Exchange is being built at this crossroads, a space that carries the spirit of Hayward into the heart of a modern workday.

That is why coworking works here.

Spaces built for your best work.

Quiet focus in the morning. A team meeting by afternoon. A conversation with a neighbor over coffee. The Lumber Exchange is designed for all of it, offering spaces that reflect the variety of real work and real life.

Schedules that follow your rhythm.

Some members start with sunrise. Others work late, after an evening ride. Coworking in Hayward does not demand a rigid schedule. It flexes with the way you live.

A sense of belonging.

Belonging in Hayward has always meant more than just knowing where the coffee pot sits. It is being welcomed as yourself, with room to participate in the ways that make sense to you. At The Lumber Exchange, that same spirit takes root.

A true third place.

Coworking is more than an office. In Hayward, it becomes a gathering place, a spot between home and work where people can learn, share, and connect in the cadence of the Northwoods.

Collaboration happens naturally.

From trail builders to creatives, entrepreneurs to remote workers, members bring a mix of skills and stories. Shared space lets those ideas collide in unexpected ways, sparking projects that carry out into the community.

Anchor in the neighborhood.

The Lumber Exchange is not only for the people inside. It is a hub for the region, a place where the energy of the lakes and trails flows into Main Street, and where that same energy spreads back out again.

Designed for real life.

Not just a space that photographs well, but one that works well day after day. Comfortable, connected, and built with the durability of Hayward’s history and the timelessness of its setting.

Community is the job.

At the center are people. Community managers who help shape the space alongside members. Leaders who care for the culture as much as the building itself. A community, not just an office.

Coworking works because it reflects what has always made Hayward special. Adventure. Connection. A respect for history and nature. A rhythm that brings out our best work and our best selves.

That is what The Lumber Exchange is here to build.

"Hayward has always had its own rhythm. The Lumber Exchange is where that rhythm meets the modern workday."

Carson Kipfer
Co-Founder
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